Clear messaging is at the heart of effective media training. One of the most valuable tips is limiting messages. Media training encourages spokespeople to focus on one or two core points rather than trying to say everything.

Soundbite creation is another key media training technique. Short, clear phrases are more likely to be quoted and remembered. Media training teaches how to speak in complete, concise thoughts.

Media training also addresses language choice. Avoiding jargon and complex explanations makes interviews accessible to wider audiences.

Repetition is encouraged during media training. Repeating key messages using varied phrasing increases the likelihood that they will appear in coverage.

The Presenter Studio’s media training ensures spokespeople communicate clearly and memorably across all media platforms.