Displaying items by tag: media training

If you want media training that is current, dynamic and gets the best out of you, we are the place to come.  

We are the UK's leading media training company and offer something extra special and personal in the all too sterile and out-of-date world of media training.  

You'll work with BAFTA winning TV Producers, media coaches and former BBC NEWS journalists that have worked with some of the biggest names in broadcasting.

We will design a media training programme based on your goals and our own intensive research on your business.

Clients come to us for coaching for TV, radio, corporate videos, and social media content for instagram, YouTube and TikTok - our training is bespoke to your needs.

We are the only company to develop your 'personal brand' helping you find your own presenting style - one that works with the brand of your business.   

We’ll teach you our secrets, and expert tips and tricks that we have developed in over 20 years in the media business.

So if you want to maximise your media opportunity we can help you realise your true potential.   

A BESPOKE MEDIA TRAINING PACKAGE TO SUIT YOUR NEEDS:

Everything is bespoke to you, and the type of media work you wil be doing, ensuring we get exceptional results.  

The length of our sessions are also bespoke to your needs.  So we can discuss the various options:  

- 1-to-1 two hour coaching sessions in person or online.

- 1-to-1 full day(s) or half day coaching in person or online.  

- Group coaching sessions in person or online.  

PRIOR TO YOUR MEDIA TRAINING SESSION - WE WILL RESEARCH YOU, YOUR BUSINESS AND YOUR NEEDS:

In advance of our media training session we’ll send you a form to fill in where we can start to get to know you, your business and your needs.  We'll then undertake detailed research into your business, brand, and customer – from looking at your website to social media to any previous media work.

DEVELOP YOUR 'PERSONAL BRAND AND CREATE CONTENT THAT IS ON MESSAGE AND AUTHENTIC:

Our media training programmes are personality driven as your personality is the key to your success.  Audiences are wise to and turned off by people who have been ‘media trained’.  

If you want to be successful you need to come across as natural, authentic and honest so that your audience can connect and identify with you - it's what we call finding your personal brand.  And we'll ensure your personal brand works with the brand of your business. 

You'll develop your own style, find your own voice and ensure that your message feels authentic. 

We are also real creatives so if you want to create content for your social media we can come up with scripts, ideas and a strategy for you.  

Or if this is more for TV opportunities we'll help you master interviews, craft your messaging, and come across as your authentic self.  

WORK WITH A TOP TV EXECUTIVE PRODUCER & BBC JOURNALIST:

We have produced TV’s biggest programmes from BBC NEWS to entertainment shows like Strictly Come Dancing to Documentaries to Features.  

A Producer is hired to ‘produce’ the Presenter – writing their scripts and giving them direction.  

We are seasoned experts in content creation and in making 'you' look good - from perfecting your message, your script and how to deliver it.  

HOW TO CRAFT A CLEAR MESSAGE THAT HAS IMPACT: 

We'll also look at your messaging, scripts and content as without a clear message everything else falls down.  

We are experts in script writing and content creation and will reveal our tricks on how to write and structure your content to ensure your message authentic, engaging and impactful.  

HOW TO MASTER THE RULES OF THE MEDIA:

If you are to be working in TV or Radio our media training courses are bespoke to you and the areas we look to include are: 

- How to think about your media interview.  

- How and what to prepare.

- How to master an interview and answer difficult questions.

- How to get your message across.

- How to talk to time. 

- How to present with impact.  

- How to be your authentic self.  

A FANTASTIC SUCCESS RATE AND EXCEPTIONAL CLIENT TESTIMONIALS:

Our media training coaching is an exciting mix of both practical and information based learning with individual feedback and coaching.  

Our clients have gone on to appear on BBC NEWS, SKY NEWS, Channel 4 News, ABC America, ITN, ITV, BBC’s Question Time, Channel 4, Channel 5, SKY1, More 4, BBC Radio, Women's Hour, Al Jazeera TV, CNBC, Red Bull TV and magazine shows like The One Show, This Morning, The Steph Show.  

Clients also come to us for coaching for social media videos and corporate videos.  

Clients audience reach has soured and have seen their businesses grow to exceptional levels as a result of the work we have done.  

Being the face of your business is now commonplace for many businesses.  

We work with clients of all levels of experience, and businesses big and small.  

We’ve worked with a wide range of clients - everyone from international sports stars like Colin Jackson CBE and Mark Webber AO to entertainments biggest presenters like Claudia Winkleman and Christine Bleakley to Executive Directors of major corporations like The Prudential and Porsche, to lawyers, to journalists for The Mirror, The Guardian, AOL, The Huffington Post and New York Times, to medical professionals.

OUR RECENT CLIENTS:

Some of the major brands we have worked with include ASOS, Prudential Insurance, Red Bull, Porsche Racing, National Pharmacy Association, Virgin Business, Nike, Simpson Millar Solicitors, Lush Cosmetics, No.1 Rosemary Water, GQ Magazine, British Vogue, ADT Direct, marketing agencies like WCRS and many high profile celebrities and sports stars.

Read our amazing client testimonials on the next page.  

Here are a selection of what some of our clients had to say about working with us: 

“They are fun but super professional to work with. I learnt a lot in a short space of time, cheers!”
Mark Webber, Porsche

“Look no further if you want to learn about the skills of TV and video presentation. They were a terrific team doing a terrific job. Many thanks.”
Dan Evans, The Telegraph

“They have the ability to get the best out of people with fresh ideas, enthusiasm, and a personable and insightful approach.”
Naina Parmar, BBC News

“I wish I'd done this years ago. I will definitely be recommending you! Thanks loads.”
Bonita Norris, Red Bull TV

“The Presenter Studio hosted a well-researched, engaging and above all really useful session for over 30 of our team.  Many of them commented how it was the best session they'd ever done.  Would definitely recommend!”
NIKE

“It was fantastic. I’d recommend this to anyone.”
AOL

“I am now so much more confident.”
National Pharmacy Association

“Thanks so much for all the great training." 
No.1 Rosemary Water  

“You guys were an absolute pleasure.  And we learnt so much and are now media ready.”
Lush Cosmetics

“Some great sessions with great learning.”
ASOS

“Thankyou for delivering such an excellent course. It filled us with as much knowledge as it did excitement.  Your passion shines through.  Seriously well done!”
ADT Direct

CASE STUDY 1

Client: NIKE

BRIEF:

To train 100 of their social media influencers from all around the world in one session in London.

THE PROCESS:

NIKE asked us to coach 100 EKINS (social media influencer team – NIKE spelt backwards) to help them come across on brand, natural and engaging for all their social media and video content.

After initial conversations we wrote them a bespoke training programme that was both practical and informative, working with the scripts and type of work NIKE were doing.

THE TRAINING DAY:

We had 3 hours to coach 100 clients flown from all over the world to work with us. Clients worked in teams and received individual coaching around various exercises.

WHAT NIKE SAID:

“Big shout out for putting together an awesome run of show and quickly learning and understanding the group’s needs. The tone of voice of how the session was great too, very casual and informal, the best way EKINs respond! The Team expressed how fun, engaging, practical and ultimately useful they found the session.”
NIKE

CASE STUDY 2

Here's one example of how a client had a bespoke media training day that also combined presentation skills coaching.  

CLIENT: SAGE

BRIEF:

A one day bespoke training session for 4 people, to include media training and presentation skills coaching.

BEFORE THE DAY:

Each attendee is sent a form, where they can tell us about their business, their role, their needs and want to get out of their time with us.  

A BESPOKE TRAINING PROGRAMME:

We tailor-make the programme to suit each individual’s needs, and those of the department that asked us to do the training.

A DAY OF TWO HALVES - AM: MEDIA TRAINING. PM: PRESENTATION SKILLS:

The morning focussed on media training, and the afternoon on presentation skills.

We started by taking a step back, looking at the brand of the business, their customer, the ambition of the business and the purpose of their video content. This ‘re-group’ really helps the clients to revaluate, refocus and puts everything we do into context.

DEVELOPING YOUR PERSONAL BRAND:

We discuss the importance of finding your own voice, but one that works within the voice of the business – and that is the core purpose of the whole day – to explore, develop and establish each individual’s presenting style.

OUR DO’S AND DON’TS:

There are no general rules to how to be a good presenter – as each person is different. So we chat you through our checklist of things to think about when it comes to being ‘you’ and ‘believable’ on camera.

ON CAMERA WORK:

We worked with the clients in lots of different ways, with and without scripts - putting the clients in scenarios that reflect the media work they will have to do.  Each exercise is also about building their personal brand, with detailed coaching from us.

SCRIPTS AND DEALING WITH INFORMATION/TAKE-OUT:

Scripts play a big part in what we do – the foundation to a good presenter is understanding what makes a good script, how to make it your own, and how to deal with any information you might need to get across.

PRESENTATION SKILLS:

The afternoon was spent looking at presentation skills. We started off with our do’s and dont’s, before giving feedback on the scripts they had previously written.

Much time was then spent rewriting scripts, before we worked with each person individually on delivering their new presentation in front of the room.

THEIR PERSONAL BRANDS:

We end the day discussing their personal brands, bringing together all the work we have done.